Kevin Chao demonstrates oMoby, a visual-search application for the iPhone that enables users to take pictures of objects and identify them quickly.

Originally intended for use by sighted people as a shopping tool for locating similar products and making price comparisons, visual-search tools like oMoby and Noogle Noggles are helping blind people independently count their cash, identify their groceries and hear visual descriptions of many other objects.

Download, Play or Pause – What is that thing anyway, oMoby?